Affiliate Marketing Fundamentals2018-08-01T09:12:34+00:00

Affiliate Marketing Fundamentals

Affiliate Marketing Fundamentals - Enroll and army to grow your business

Have you wondered how other businesses seem to go from nothing to thriving seemingly overnight?

The answer often comes down to one thing: Affiliate Marketing.

Affiliate marketing is nothing more than promoting products, programs, and businesses that are not your own in exchange for a share of the sales that result.

You might even have had an expert, or “guru,” or even a coach you paid thousands of dollars to, tell you to “just set up an affiliate program” but then not tell you what that actually means, both in terms of how the technology works and what setting up such a program can mean for your business in the long-run.

Affiliate Marketing Fundamentals will lay it all out for you, so you can decide:

  • If setting up an affiliate program is right for you,
  • How to actually structure your program so it’s a win-win for both you and your affiliates,
  • Which affiliate program software to use so you don’t pay more than you need to.

Making affiliate marketing work for your business takes more than putting a few links on your website, or asking someone to send an email to their list on your behalf. The Affiliate Marketing Fundamentals course will help you get started with affiliate marketing so you can get your products and services in front of more people who can benefit from them, and help you earn more money in the process.

Lesson 1:
Introduction to Affiliate Marketing

  • How affiliates differ from other types of promotional partners.
  • Purpose of affiliate marketing and how it can help grow your business.
  • Overview of the rest of the course.

Lesson 2:

Your affiliates promote you in order to earn a share of the sales that result from that promotion, so how you set up your commission structure can directly impact how successful you are with affiliate marketing.

In this lesson, you’ll learn:

  • How to set up a commission structure that will both motivate your affiliates… and be affordable.
  • Guidelines for commissions based on type of product.
  • Where you might consider offering 100% commissions.

Lesson 3:
Affiliate Agreements

Any agreement that involves the exchange of money should be put in writing, including the agreement you create with your affiliates. However, this doesn’t mean you need to hire a lawyer.

In this lesson, we’ll cover:

  • Why it’s important to put your affiliate agreement in writing… and what you risk if you don’t.
  • What to include in your agreement.
  • A template you can edit to suit your business.

Lesson 4:
Affiliate Program Nuts and Bolts

Understanding how your affiliate program is structured from the affiliate’s point of view will help you be more successful with your affiliate marketing.

In this lesson, we’ll take a walk through a real affiliate program:

  • How affiliates sign up for your program.
  • Where your affiliates find the links they use to promote you.
  • Why teaching your affiliates how to use these tools will serve you – and them – well in the long run.

Lesson 5:
Affiliate Tools

Affiliate Tools are the promotional materials that you provide your affiliates to use in their promotion of you.

In this lesson, you’ll learn:

  • Why creating these tools is a worthy investment …. And how little time it actually takes.
  • Which types of ad materials to create… and which you can skip.
  • Tips and resources for creating engaging ads and promo copy, even on a budget.

Lesson 6:
Enrolling Affiliates

Creating an affiliate program doesn’t do your business any good if you don’t have any affiliates to promote you.

In this lesson, we’ll cover:

  • Why someone might choose to promote your business, beyond the commission you offer.
  • How to approach potential affiliates so you’ll never have to fear the word ‘no.’
  • Scripts you can use when meeting a potential affiliate in person or connecting with them via email.

Lesson 7:
Affiliate Software

In order to link your sales back to the correct referring affiliate, you will need affiliate program software.

In this lesson, you’ll learn:

  • Why no affiliate software is perfect… and how to match their limitations with your business needs.
  • Spending more money doesn’t mean you get a better affiliate system… which super-affordable options are just as good as the big guys.

Lesson 8:
Keys to Long-Term Success with Affiliate Marketing

Making affiliate marketing work for you involves more than simply enrolling a few affiliates and hoping they actually promote you; you still have work to do after you’ve set up your program.

In this lesson, we’ll cover 8 of the most common mistakes people make with affiliate marketing so your program will be successful in the long-term.

Checklist for Affiliate Program Setup

checklist 3dReference this checklist as you set up your new affiliate program to ensure you have all of the necessary parts in place for success. Including:

  1. Laying a Strong Foundation
  2. Setting up Your Affiliate Center
  3. Enrolling Affiliates

5 Keys to Choosing the Right Merchant Account

In this information packed 25-minute video, you’ll learn:

  • How to know if accepting credit cards is right for your business.
  • What to expect to pay in fees… and why some offers seem too good to be true (hint: they are).
  • How to manage the liability that comes with accepting credit cards so you aren’t putting your business at risk.

Secrets to Successful Telesummits

Hosting one of these big virtual list-building events is a big undertaking. If you are thinking about hosting your own, you’ll want to check out these Secrets to Successful Telesummits to ensure your event is as successful as possible.

Affiliate Marketing Fundamentals is designed for business owners who would like to make more sales by enrolling others to promote their business through an affiliate program, but don’t know how to go about it.

It’s also for Virtual Assistants and other support staff who are interested in setting up affiliate programs for clients.

This course does NOT cover selling other people’s products through affiliate links or affiliate networks.  This course is about setting up your own affiliate program to sell your own products.

Any business selling products or services online can set up an affiliate program.

Affiliate Marketing Fundamentals


The Affiliate Marketing Fundamentals course is no longer available on; however, you can find it on

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