The MailChimp Step-by-Step Course is designed to help walk you through all of the tools that MailChimp offers so you can avoid frustration and learn how to grow your mailing list.
Some benefits that MailChimp offers that are hard to find in other providers:
Free Account. Not a free trial, but a totally free account with no expiration. This account will serve you until you have more than 2,000 subscribers or send more than 12,000 emails a month. Or until you want to use one of the paid features.
Groups. Segment any of your mailing lists into groups you create and then send messages to the subscribers based on their group membership.
Behavior-based Marketing. Send messages based on subscriber behavior: when they open an email, click a link in an email, or visit your website, for example. Personalizing follow-up like this is generally only available in the most expensive ecommerce solutions.
Google Analytics Integration. Easily track the website traffic generated from your email marketing with the built in integration. Data is tracked both at the “list” level as well as the campaign (or individual email) level (campaign level is optional).
MailChimp is probably the best Email Service Provider (ESP) available, but most users haven’t unlocked all that it can do and as a result, often leave MailChimp for a different provider unnecessarily. Although MailChimp’s service is pretty user-friendly and they even offer some pretty good getting started tutorials, many people find they need more explanation or hand-holding in order to master the tools necessary to use the service effectively.
This course — MailChimp Step-by-Step – will walk you through how to use MailChimp from the very beginning, using language that you understand, so that you can confidently use all of the amazing features that MailChimp offers.
But if you already have some familiarity with MailChimp, you are also free to move through the Course in whatever order works for you.
MailChimp is a great tool. But no tool will help you to grow your business if you don’t know how to use it. This free training will show you exactly how to use MailChimp to grow a mailing list for your business.
MailChimp Step-by-Step covers: